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Fillout is the modern Notion-native option. Jotform is the broader, more mature platform.
Fillout wins for teams running on Notion or Airtable as the database, and for conversational-style forms. Jotform wins on integration breadth, payment provider variety, HIPAA accessibility, and the workflow surface around the form.
Fillout is the new entrant a lot of Product Hunt-y teams are picking up. It started in 2022, leans hard on conversational and multi-step UX, and treats Notion and Airtable as first-class destinations rather than afterthoughts. If your team's source of truth is a Notion database and you want form submissions to land cleanly in it, Fillout's integration is genuinely better than anything Jotform offers. Pricing: free tier, then $15/mo (Pro), $35/mo (Business).
Jotform is the older, broader, more mature platform. More native integrations across the SaaS ecosystem (HubSpot, Salesforce, Mailchimp, Zoho, Slack, plus 100+ others), more payment providers (40+ vs Fillout's smaller list), HIPAA on the Gold plan ($99/mo billed annually), and a deeper workflow layer (approvals, e-signatures, PDFs, Inbox, Tables). Pricing starts at $34/mo.
If you're a Notion-first team and the form is feeding a Notion database, Fillout is the right answer. If your stack is broader (CRM, payments, multi-tool workflow), Jotform's surface area is larger, and the gap widens as your needs scale.
| Dimension | Jotform | Fillout | Winner |
|---|---|---|---|
| Price | Free tier (100 submissions/mo). Paid from $34/mo. Gold $99/mo with HIPAA. | Free tier (1,000 responses/mo). Pro $15/mo, Business $35/mo, Enterprise custom. | Competitor |
| Notion / Airtable integration | Both supported via native integration but feel like add-ons. Field mapping is functional, not seamless. | First-class. Notion and Airtable feel like the intended destination. Schema syncs cleanly, mapping is automatic. | Competitor |
| Broader integrations | 150+ native: HubSpot, Salesforce, Mailchimp, Zoho, Slack, Stripe, QuickBooks, Google Workspace, plus Zapier/Make. | Smaller native list. Decent Zapier coverage. Strong on Notion/Airtable, lighter on traditional CRM/email/payments. | Jotform |
| Payments | 40+ payment providers natively. Products, subscriptions, donations, coupons, tax. | Stripe natively. Other providers via integrations. Solid for basics, narrow for international or niche providers. | Jotform |
| HIPAA | Gold plan ($99/mo billed annually) with BAA. Available without enterprise sales. | Available on Business plan ($35/mo) and Enterprise. Comparable price point. | Tie |
| Conversational / multi-step UX | Multi-page and card layouts work but feel utilitarian. | Modern conversational UX out of the box. Clean transitions, mobile-first feel. | Competitor |
| Workflow tools | Native approvals, e-signatures, PDFs, Inbox, Tables. Whole workflow layer in-product. | Lighter. Notifications and basic logic. Most workflow logic moves to Notion automations or external tools. | Jotform |
I set up Jotform for teams choosing between these tools every week. A 20-minute call tells you which one fits your workflow, or whether you need both.
Fillout's Notion integration is the real product differentiation. If you're Notion-native, it's worth a look.
But Fillout is young (2022). Roadmap is moving fast, integrations are still filling out, and the workflow surface is shallow compared to Jotform.
Jotform's lead is in the boring stuff: integration breadth, payment provider variety, mature workflow tools, HIPAA on a standard plan. None of those are flashy on a Product Hunt launch but they matter when the form has real work to do.
If you're picking between them today and your destination is Notion, try Fillout first. Otherwise Jotform's broader surface area pays off as you scale beyond a single form.
Waitlist with referral tracking, drip emails, and launch-day handoff.
View kitagencyThe onboarding flow every agency wishes they had before their first client was late with assets
View kitmembershipRecurring membership on Jotform: tier selection, Stripe billing, welcome drip, and dunning baked in
View kitYes, by a clear margin. Fillout treats Notion as a first-class destination: schema syncs cleanly, field mapping is automatic, the integration feels native rather than bolted on. Jotform's Notion integration works but feels like one of 150 add-ons rather than the intended target. If your team's source of truth is a Notion database, Fillout is the right tool.
Fillout has the more generous free tier (1,000 responses/month vs Jotform's 100 submissions/month) and slightly cheaper paid plans ($15/mo Pro vs Jotform's $34/mo). For low-volume single-form use, Fillout is cheaper. Jotform's pricing scales better when you're running a portfolio of forms across an organization.
Yes, on the Business plan ($35/mo) and Enterprise. Both Jotform and Fillout offer HIPAA at comparable price points. The decision usually comes down to broader integration needs, not HIPAA pricing.
Yes, via native Stripe integration and a few others. For basic Stripe payments and simple subscription flows, it works. For 40+ payment providers, international processors, donation flows, or complex pricing: Jotform's payment surface is broader.
For low-to-mid complexity forms feeding a Notion or Airtable database, yes: Fillout is stable and the roadmap is active. For mission-critical workflows with complex approvals, payments, or HIPAA at scale, Jotform's 18 years of platform maturity is a real advantage.
Free 20-minute call. Describe what you're trying to do and I'll tell you straight which tool is the right choice, even when it isn't Jotform.